Guide · E-commerce

How to make AI product photos for your store, step by step

A practical walkthrough for Shopify, Etsy and Amazon sellers: turn one phone photo of your product into a clean listing hero plus a full set of lifestyle shots — with the exact prompts to copy.

The six steps

1. Start from a clean shot of your product

Photograph the item on a plain surface in daylight, filling most of the frame. A phone camera is enough. Upload it on the Edit Photo page — the clearer the original, the closer the result stays to your real product.

2. Describe the scene, not the product

The image already shows the product, so spend your words on the setting, light, and camera. Example: "on a cream marble counter, soft morning window light from the left, shallow depth of field, 50mm lens, subtle shadow".

3. Make the plain-background version first

Marketplaces need a clean hero image. Prompt: "pure white seamless background, even studio lighting, soft contact shadow under the product, centred, no props". Amazon and Etsy both accept this as the main listing photo.

4. Then build the lifestyle set

Reuse the same product photo and change only the scene line to get a matching family of images — kitchen counter, bathroom shelf, outdoor table, gift-wrapped flatlay. Consistent lighting words keep the set looking like one shoot.

5. Check the details before publishing

Zoom in on logos, text on packaging, stitching, and handles. If a detail drifts, regenerate with "keep the label text and shape exactly as in the original" added to the prompt.

6. Export at listing sizes

Download and crop to 2000x2000 square for Amazon and Etsy, 1080x1350 for Instagram, and 1200x628 for ads. One product photo can fill an entire listing plus a week of social posts.

Prompt recipes you can copy

Paste one of these after uploading your product photo. Swap the material and colour words to match your own item.

Skincare bottle, clean hero

product on pure white seamless background, even softbox lighting, soft contact shadow, centred composition, ultra sharp, commercial product photography

Candle, warm lifestyle

on a walnut side table beside a linen throw, warm evening lamp light, shallow depth of field, cosy interior in soft focus behind, 50mm lens

Jewellery, macro detail

macro shot on brushed grey stone, single directional light, crisp specular highlights on metal, dark background falloff, luxury catalogue style

Apparel, on-model

worn by a model in a bright minimal studio, full body, natural posture, neutral backdrop, editorial fashion lighting, clean shadows

Food product, flatlay

overhead flatlay on pale oak board with scattered ingredients, bright diffused daylight, fresh appetising colours, top-down 90 degree angle

Seasonal campaign

festive holiday scene, pine branches and warm fairy lights bokeh, deep red and gold palette, cosy winter mood, product in sharp focus

Common mistakes to avoid

  • Cluttered source photo. Anything in the frame may be treated as part of the product. Clear the background first.
  • Too many ideas in one prompt. One scene, one light source, one camera angle. Generate variations separately.
  • Changing the product itself. Adjust the scene, never the item — buyers must receive what they saw.
  • Mismatched sets. Reuse the same lighting words across every image so the listing looks like one shoot.

Questions sellers ask

Can I sell products using AI-generated photos?

Yes. Commercial use is included on every Visionette plan, including the free credits. Keep the product itself truthful — use your real item as the starting photo rather than inventing one.

Will the product still look exactly like mine?

When you start from your own photo on the Edit Photo page, shape, colour and branding are preserved. Text-only generation is better for mood and background concepts than for an exact replica.

How many credits does a product photo cost?

One credit per image. New accounts start with 5 free credits, so you can produce a full hero plus a few lifestyle variations before paying anything.

Does Amazon or Etsy allow AI images?

Both allow them provided the photo accurately represents what the buyer receives. Use the plain white version as the main image and lifestyle shots for the secondary slots.

Keep reading: social media content, marketing ads, or compare the image models.

Ready to create?

Start with 5 free credits. No card required.